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Sierra Central Credit Union does not and cannot retrieve any personal visitor information using pixel tags because the only information we receive is aggregated and anonymized. We use pixel tracking to learn from actions taken on our website, such as a visitor's randomized cookie number, time, date, duration, number of page views, description of the page where the tag is placed, and additional details regarding relevant transactional activities. Sierra Central Credit Union works with privacy-compliant service providers that help us track, collect, and analyze this anonymized information.

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